Next to Isaiah Mustafa, Terry Crews is one of my favorite guys that appeared on the commercial series, since he shows that the body wash is full of odor blocking power. But in marketing in general, creating something that will grab the attention of every viewer is a huge thing, especially since the consumers are the lifeblood of the business.
EXPLOSION!!! I laughed so hard when I first watched this video. Terry Crews is also one of my favorite guys in the Old Spice commercial series. Old Spice commercials have never seized to amuse me, and it's not really surprising if they're planning this video to be viral, since they have most likely succeeded in doing it.